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Interest in NFT's (Non-Fungible Tokens) is surging in 2021 and musicians across the globe are taking to this relatively new innovation.

The Times describe NFT's as '...virtual tokens that use blockchain technology to record proof of ownership of pretty much anything unique or scarce – such as collectible playing cards to digital artwork.'

But what does this mean for the music industry? Join our new VMDO Links event with Reggie Ba-Pe III from CLUB MEDIA, who'll be presenting an Introduction to Music & NFT's.

Reggie will be unpacking the key need-to-knows, including:

Following Reggie's introduction, we'll be joined by Clare Smith from Serenade, an eco-friendly NFT platform for digital collectibles. Clare will be covering a Serenade platform introduction, including how NFT technology can create accessible and exponential new revenue opportunities for artists of all sizes.

VMDO Links is a new networking event, connecting the Victorian music industry to key topics locally and globally. These events intend to strengthen conversations linked to growth drivers, business innovation, new technology and alternative revenue streams.

VMDO Links offers industry professionals a chance to connect with the presenters, as well as with their peers, aiming to develop and sustain key relationships. At present, these events will be delivered online through Zoom with the talk delivered at the beginning, followed by a networking opportunity at the end.

Hope Assistance Local Tradies (HALT) offers its service to the music and arts Industries.

HALT is a grassroots, suicide prevention charity promoting Mental Health awareness in blue collar industries. They aim to reduce the stigma surrounding mental health and provide tools and resources to have a tough conversation with a mate and to seek help.

This is typically delivered via lived experience talks in the workplace, sporting club, hardware stores and the like. HALT also delivers Safe Talk training.

HALT is extending the invitation to the music and arts industries. They have musicians, visual artists and performers within their team. If you have a venue, production, business or group, HALT would love to come and talk to you. No group is too small.

HALT is federally funded and is able to offer these talks and resources at no charge to you.

Find out more about HALT.

 

Click here to set up an ABN for your music industry business/practice through the Australian Business Register's website.

 

An equitable and inclusive music industry is one that provides access to all areas where music is created, performed and promoted, to all people, and ultimately makes us stronger.

The initial aaa (Access All Areas program) kicked off in 2018, and was a collaboration of the music industry, LGBTQIA+, community and women’s health stakeholders to advance opportunities for gender equity, diversity and safety in music industry settings in Melbourne’s north and west. It also explored how gendered violence and under-representation is shaped by structures such as colonisation, racism, ableism and more, to impact particular people in unique and compounding ways. Initiated and led by cohealth's prevention team, specifically Karen Ingram and Meredith Drinkell, the project included research, training and extensive resources for the music industry.

The above video starts to explore the issues and sheds light on why we need to keep working to address it. It touches on the gender and racial bias found in the music industry and aims to amplify the voices of people who are under-represented the most.

In 2021, due to a change in cohealth's strategic priorities, it was determined that the aaa initiative would be best served at a music industry organisation to enable sustained and impactful change. Music Victoria was identified as well-placed to carry Access All Areas into the future, and have agreed to continue to pursue its fundamental purpose - to make the music industry more equitable and inclusive.

In 2022, Music Victoria was delighted partner with Support Act to see a key component of the original program - the tailored music industry Bystander Intervention Training be further refined and developed to now be rolled out nationally for free to the music industry.

SIGN UP TO DO THE TRAINING HERE: https://supportact.org.au/events/access-all-areas/

To find out more about the work we are doing in this space towards cultural and structural change in music industry settings please get in touch with simone@musicvictoria.com.au.

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On 4 September 2014, the Victorian state government introduced the ‘agent of change’ principle into planning law by way of Planning Scheme Amendment VC120 and Clause 52.43.

The new provisions impose obligations on the ‘agent of change’, for example a residential developer, with respect to noise from live music performance across Victoria, and aims to protect live music venues from residential encroachment. The agent of change principle requires a developer to include noise attenuation measures when a proposed residential development is within 50m of an existing live music performance venue. In practical terms, this means that a new residential planning proposal close to a live music venue will need to include appropriate noise attenuation measures. Similarly, if a live music venue seeks to expand, the owner/operator will be responsible for attenuating any noise effects that are caused by that change.

The ‘agent of change’ principle is triggered automatically when a new planning permit application is lodged, and is unprecedented planning reform for live music.

More information on the Agent of Change

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