Team

Music Victoria Staff

Dale Packard

Dale Packard

General Manager & Acting CEO

Dale was appointed General Manager of Music Victoria in March 2019. Prior to the role, Dale spent years touring the world with many successful bands as a tour manager, sound engineer, artist manager and musician. In more recent times, he managed the touring department at Regional Arts Victoria, coordinating events around Australia that connect artists with new audiences and opportunities. He also runs Club Kids Music Academy an electronic music project for kids, and he is a board member for Schoolhouse Studios, an organisation that provides affordable workspace for emerging artists and creative business.

Laura Imbruglia

Laura Imbruglia

Event Producer & Marketing

Previously most well-known as a musician (with 4 albums and countless tours under her belt), in recent years, Laura has been at the helm of the beloved variety webseries “Amateur Hour“. She’s appeared on panels and hosted workshops across Melbourne to offer advice on crowdfunding, release strategy, songwriting and grant writing, and is passionate about empowering, educating and galvanising musicians.
Laura has also been known to DJ and host music trivia around Melbourne, and hosts the occasional pop up radio show “Word Nerds” on 3RRR. She’s still making music too (naturally).

Platinum Partners

Danielle Siers

Danielle Siers

Accountant

Danielle Siers is an accountant and consultant with extensive experience within the music, media and events/touring realm. Earning her accounting chops at a Big 4 firm and more recently with KillRockStar, Big Dog Entertainment and Broadsheet Media as well as her own business, she has been crunching numbers since pre-GST times.

No surprise but Danielle is a HUGE music fan and comes to Music Victoria with an obsession and specialisation in electronic music. Danielle produced and hosted a weekly prime time radio show on Australia’s premier independent electronic music station Kiss FM for over 10 years, showcasing Victorian electronic music producers and DJs.

With her old school raver pedigree and her passion for music known industry wide, Danielle readily advises on business matters for niche music events and concurrent to her role at Music Victoria, is a part of the executive team for CHI WOW WAH TOWN festival.

James Sanchez-Legg

James Sanchez-Legg

Office Administrator

A graduate of Box Hill Institute (Bachelor of Music Business), James’ passion for music led him to Music Victoria – he interned with us in 2018 and he impressed us so much, we kept him!

A multi-instrumentalist with a diverse taste in music, James is the first port of call for anyone calling or emailing in to Music Victoria.

VMDO Staff

The Victorian Music Development Office (VMDO) was established as part of the Victorian Government’s $22.2 million Music Works strategy, is managed by Music Victoria and guided by a steering committee of music industry experts. The VMDO is focused on supporting the Victorian contemporary music industry now and into the future.

Find out more at vmdo.com.au or phone (03) 9686 3411. 

Katie Stewart

Katie Stewart

Acting General Manager / Music Business Manager

Katie Stewart is the Music Business Manager at the Victorian Music Development Office. Previously, she was the General Manager of Lunatic Entertainment and St. Jerome’s Laneway Festival.

Katie’s experience in event management has been quite diverse over the years, evolving from managing local event volunteers through to overseeing all festival departments. She also has international experience in live music and touring, having advanced many international tours for the likes of The Temper Trap, Gotye and CHVRCHES and joining them on the road in as Tour Manager/Assistant Tour Manager. She was named as one of the New Bosses for 2016 in the IQ Magazine Awards.

Katie’s favourite festival experiences globally include Coachella, Glastonbury, Bonnaroo, Roskilde, Sonar Barcelona and Fuji Rock. On the bucket list includes Primavera, Form Arcosanti and Austin City Limits.

Melanie Pose

Melanie Pose

Project Coordinator

Melanie Pose is a senior arts manager with more than ten years’ experience in the arts festival sector. Melanie has worked at a senior leadership level in general management, curation and programming across a number of critically acclaimed and commercially successful events. These include Melbourne Festival, the Melbourne International Jazz Festival (MIJF) and the Melbourne International Film Festival (MIFF).

Since 2019, Melanie has worked as an independent consultant on a number of major music and arts projects across Australia. Melanie is a current Board Member of Speak Percussion.

Music Victoria Board

Sally Howland

Sally Howland

Chair

Sally has worked for APRA AMCOS for 40 years, most recently as an Advisor to both companies. Prior to that she held the executive position as the Head of Member Services. Sally is the author of Song Cycles – An audit of support infrastructure for Indigenous Music in Australia. Commissioned by the Australia Council and published in 2010. She researched and authored Starting Ground – A Scoping Study into NSW Aboriginal Artists (2015) and was the Project Manager for the NSW Skills Development program – Starting Ground which started in 2015 and is now in its fifth year. Sally is a Non-Executive Director of the Archie Roach Foundation and Support Act Ltd (SAL), having been appointed Chair of the SAL Board in 2013.

Chris O'Neill

Chris O'Neill

Deputy Chair

Artist, advocate and industry stalwart Chris O’Neill has been committed to music for more than a decade. While he graduated from QUT with a Bachelor of Music, it’s been his work on and off the stage that had built his profile and reputation.

Chris makes a daily contribution to supporting songwriters through his role at APRA AMCOS as National Manager – Writer Services, where he regularly engages with industry organisations around the country, whilst rolling out the APRA AMCOS national events program and managing the APRA AMCOS grants program.

An acclaimed drummer, Chris has written and performed with artists from just about every genre, made numerous records, and performed on stages around the country including major festivals such as Prima Vera, Splendour in the Grass, Big Day Out. 

Kerry Kennell

Kerry Kennell

Secretary

Kerry Kennell, a proud Torres Strait islander woman from the eastern islands Ugar and Erub, launched into the Victorian music scene in late 2018 managing the band Key Hoo. Kerry went from zero to one hundred in the industry, and quickly became known as an influencer and mentor to new and emerging artists.

Originally from Queensland, Kerry brings over 15 years of experience as a business owner and lawyer, having worked in private practice, legal aid, and all levels of government. Kerry’s entrepreneurial spirit saw her branch out on her own in early 2019, and she is now consulting to small business and not-for-profit organisations, where she mentors and empowers First Nations business owners, entrepreneurs, and creatives.

Holding Bachelor of Laws from Griffith University, Kerry brings experience from government, law, construction, and music. Kerry specialises in the areas of business management, strategic planning, and working with First Nations creatives, which will enable her to make a positive and meaningful impact with Music Victoria.

Dean Hampson

Dean Hampson

Treasurer

Dean has been part of creative industries over the past decade, working behind the scenes on productions such as Offspring before moving to music. Dean currently holds a senior management position at Australia’s premier music business and accounting firm, White Sky Music, being involved with several of Australia’s most prominent music businesses.

Dean has also contributed to the industry by being an Artist Manager and is currently in the final stages of completing an MBA with Deakin University.

Catherine Haridy

Catherine Haridy

Catherine Haridy has been managing musical Artists and Producers, Mixers, Writers, Engineers and even a Music Philosopher for the last 12 years. Coming from a record label background, Cath cut her teeth at both Warner Music and Festival Mushroom Records in A&R before crossing the floor to Management in 2006. Her stable includes a roster of talented and enduring Artists including Eskimo Joe, Jebediah, Adalita, Bob Evans and ABC TV family artist dirtgirl along with some of the brightest in Music Production and Writing: Anna Laverty, Tony Buchen Steven Schram, Joel Quartermain, JP Fung, Jimi Maroudas as well as Mick Glossop (ANZ only) and Ian Caple (ANZ only). The management company has expanded into managing non-musical artists forging a wonderful partnership with Berlin-based Australian, Craig Schuftan, who has had three works published, won an ARIA for his work with The Chaser and broadcast the successful “Culture Club” on national youth network Triple J.

Catherine is a former board member of Support Act Limited (SAL): a charity supporting musicians and music professionals who experience crisis or hardship. She was Chairperson of the Association of Artist Managers (AAM) for 4 consecutive years, and remains a current board member, is an APRA Ambassador, an AMP Award Patron and formerly involved for 7 years with the board and several sub-committees of the Community Broadcasting Foundation (CBF). Cath continues to be involved in various advocacy issues that affect artists and their managers, and is a proud Patron of the AAM!

Matthew Kennedy

Matthew Kennedy

Matthew Kennedy has worked within not-for-profit business management and development, across all of local, state, national and international levels, for nearly 25 years. Since 2011, Matthew has been the Chief Executive Officer of Tennis Victoria, a $5-6million umbrella body which has over 40 staff and about 900 member clubs, centres and associations. TV’s registered participants have grown from 90,390 to over 270,000 in this period. Matthew previously worked for the International Cricket Council for a decade and was its Global Development Manager, first based out of London and then later Dubai, responsible for overseeing an annual budget of $30million to best support the ICC’s 94 non-Test cricket nations. In doing so, he worked with – and learnt from – a very diverse range of governments/departments and sporting bodies.

Matthew began his career in 1993 at the Victorian Cricket Association, finishing seven years there as its Community Cricket Manager. He has been a Co-opted Director on the Music Victoria Board for the past two years, hoping that his acquired skills and experiences in governance, strategic planning, organisational leadership and growth, and stakeholder relations, have contributed positively in that time. Under its new structure, Matthew presently sits on the MV Operations sub-committee. He previously served on MV’s Business and Strategic Planning sub-committee, Finance sub-committee, Women’s Affairs sub-committee, and HR/Employee sub-committee. Matthew has a Bachelor of Business in Sports Management (Deakin University 1992) and a Graduate Diploma in Sports Law (Melbourne University 2008). He recently sat the Australian Institute of Company Directors Course and is due to complete the assessment tasks shortly.

Chelsea Wilson

Chelsea Wilson

Chelsea Wilson is a Melbourne based vocalist, broadcaster, DJ and producer with over 12 years of music industry experience. Her debut soul-inspired album ‘I Hope You’ll Be Very Unhappy Without Me’ was lauded #2 Album of the Year on ABC Radio National and nominated for Best Soul album at the Age Music Victoria Awards 2014, leading to performances including Glastonbury Festival UK and the headline spot on the Arts Centre stage at the Australasian World Music Expo. Her behind the scenes roles have included Concert and Events Licensing Representative at APRA|AMCOS and Music Manager at PBS 106.7FM. Currently, Chelsea is the Artistic Director of Stonnington Jazz Festival and Music Programmer of Brunswick Music Festival. Passionate about independent media she produces and presents radio programs ‘Jazz Got Soul’ (PBS) and ‘The Australian Soul Sessions’ (Mi-Soul London). She also curates the ‘Women of Soul’ performance series. A member of the Women in Music Panel she is also chair of the Musicians Advisory panel for Music Victoria. She holds a Masters Degree of Arts and Entertainment Management, a Bachelor of Popular Music and a Diploma in Entertainment Business Management. 

Heidi Braithwaite

Heidi Braithwaite

After previously working for an independent record label and as a band manager, Heidi founded her own publicity company, Riot House Publicity, in 2006. The agency has since expanded to include two other staff members and continues to work with a varied roster of artists and festivals including Alex Lahey, Marlon Williams, The Jezabels, C.W. Stoneking, Beyond The Valley and Grapevine festivals. Heidi has completed a short course at the Australian Institute of Company Directors (Governance For Non-Profits) and is a member of the AICD. Through her years working in publicity, she has developed skills in media relations, crisis management, and image development/management. After 15 years in the music industry working in record labels, management companies and as the director of her own publicity consultancy, she brings a breadth of knowledge and experience from a marketing and PR background.

Sally Mather

Sally Mather

Sally has worked in music venues for over 15 years across all facets of the business. In her current role at Marriner Group, she manages programming and commercial partnerships for Forum Melbourne. During her previous 10 years with the Corner Group, Sally oversaw the music & marketing operations of the group, including booking, marketing, ticketing and logistics for Corner Hotel, Northcote Social Club and The National Richmond. Sally is passionate about making live music accessible to all and has been involved in driving a number of initiatives & projects focused on improving safer spaces, accessibility and diversity in live music venues, as well as creating networking and mentoring opportunities for women in music.

Fiona Duncan

Fiona Duncan

With over 30 years’ experience across artist management, event and tour management, publicity and industry advisory roles, Fiona has a deep understanding of the musician’s perspective, alongside proven abilities in strategic management, financial management, advocacy, governance and policy.

From her very first roles in radio and publicity, she knew the Australian music industry would be a lifelong passion. As one of the longest-serving female music managers in this country, working with some of Australia’s biggest and most influential performers paved the way for a diverse and challenging career; the highlight being management of Spiderbait from emerging artists to one of Australia’s most successful and enduring rock bands with a number one record, hottest 100 no 1 spot, multiple ARIAs, multi-platinum albums and sold-out tours.

Now living and working regionally, Fiona has a new understanding of the needs of the regional music industry and contributes to several working groups and initiatives such as a member of Music Victoria’s Women’s Advisory Panel, member of the Music Victoria Regional Working Group,  the State Government Live Music Roundtable, a member of the Festivals Sub-Committee, and a member of the reference group for the Cultivate Program.